Why we build SimpleStats (the missing statistics tool for your Laravel application)

May 6, 2024
Zacharias Creutznacher
Zacharias Creutznacher
Chief Technology Officer (CTO)

The reason why we built SimpleStats is because we always found it way too exhausting and complicated to obtain meaningful tracking for our Laravel applications, which go beyond just counting visits, views, and page impressions. While tools like Google Analytics or Fathom provide basic metrics for your blog or website, they often don’t suffice for complex applications where user registration, activity and financial transactions play a crucial role. At least, not without extensive custom setups. Anything beyond basic metrics typically requires manual implementation, adding to the workload. Moreover, with the introduction of GA4, the complexity of navigating and extracting meaningful insights has significantly increased. It's become cumbersome and less enjoyable for everyday users who need actionable insights without a steep learning curve.

As the name implies, SimpleStats is all about simplicity, it has a very simple integration setup and you already get very powerful stats by just installing a composer package, adding the TrackableUser and TrackablePayment contracts to your models, add the stubs and you're good to go! Our goal is to streamline your analytics experience by consolidating key performance indicators and metrics onto a single page. Easily access essential data like Daily/Weekly/Monthly Active Users, New Active Users, New Active Paying Users, Revenue, Registrations, and much more on our dashboard. With default tracking and filtering via UTM codes, you gain detailed analysis of marketing campaigns, identifying which efforts drive revenue. Effortlessly evaluate campaign ROI and discover cost-effective user acquisition channels. SimpleStats is a lightweight, GDPR-compliant statistics tool tailored for Laravel applications that quickly unveils marketing ROI and user conversion rates with a very easy installation process.

🚀  To get SimpleStats up and running, simply install a composer package, configure it to your needs, create an account, and add a token to your env file. You're now ready to analyze your campaigns and users!

🌟  Tailored specifically to Laravel, our statistics tool and composer client package collect crucial data without adding complexity for you as the integrator.

💻  Although dedicated to Laravel, the API works with any client! If you're not using Laravel, simply trigger the API requests manually.

📍  The tool automatically collects UTMs and Referrers, linking them to your users and their transactions, making it easy to see which marketing activities generate revenue. You can analyze the ROI of your campaigns directly from the dashboard!

🛡️  We are fully committed to privacy compliance—no cookies are required or stored, ensuring your data remains confidential. Rely on SimpleStats to respect your privacy and guarantee that your data will never be shared.

🏢  Collaborate by creating a team, inviting your co-workers to your projects, and assigning permissions. Each team is separated by tenancy, ensuring highly secure and robust data integration.

🎁  There will always be a free plan! If your business grows, you can support us by subscribing. We would love to help you analyze your campaigns. No credit card information is needed at registration.

📊  Feel free to stop by and take a look: SimpleStats.io


What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.





<span style="color:red;">asdfasdf</span>

composer require spatie/laravel-artisan-dispatchable

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